What Fragrances Are Trending This Spring 2024. The beauty and personal care industry, and more.  — from intense iterations from designer houses to niche brands hitting all the right notes, 2023 showered us with sweet florals, sexy vanillas, and earthy aquatics that.

 — this year’s best new fragrances releases cover every scent family, with future society dropping gorgeous florals, hermès creating a modern spin on a classic.  — from scent maceration and golden ambers to bedtime fragrances, here are the biggest perfume trends for 2024.